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shearman & sterling

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What We Like About the Site

This site was launched amid a broader brand makeover that included the shortening of the firm’s name to Shearman and redesign of its logo. We’ll focus on the site here. It is organized around a cascading, left to right menu system that is intended, we suspect, to minimize clicks and trips down the rabbit hole. We think the site is successful in that regard. Navigation aside, we like the firm’s collection of issues-based microsites on subjects like Argentine Sovereign Debt, Russia Sanctions and Global Compliance/Anti Corruption.  They are an effective way of using trends to introduce the firm’s capabilities and thoughts on topical items.

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