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What We Like About the Site

Although we’ve had no part in the website, we have had a role in the brand, anchored by the logo we designed years ago. So we are not wholly disinterested parties.

An interesting strategy is to feature individual lawyers on the homepage carousel. Here’s why we like it: the lawyers are used as conduits or bridges to other messages—expansion in Los Angeles, recognition by ranking agencies and community involvement. So the message (it seems to us) is active lawyers=high quality, recognized expertise=active and expanding firm. What could be wrong with that?

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