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What We Like About the Site

KPMG.com is another robust, Big Four thought leadership-centric website that smaller firms are emulating—we hope in their own distinct way. The design uses the retangles from the firm’s logo as a grid to deliver content and help make the site relatively unique to KPMG. Speaking of unique, we like the “social” link in the navigation at the top of the site. We’ve not seen that done in professional service or B2B service websites frequently. In a world where “social” is becoming part of the daily business routine, KPMG has made the networking tools easier to access.

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